Belaxis Buil

Belaxis Buil was inspired to start her brand, all under the sun, after struggling to find a sunscreen that didn't leave a pasty white cast on her skin. As a Latina woman of color, she needed a sunscreen that applied transparently and offered high mineral base protection against harmful UV rays. Her research led her to create luxurious, science-grade, dermatologist-formulated products at an affordable price. "Really what makes me the most excited about sharing my line with other folks is using my brand to educate people on proper skin care against the sun."

Belaxis emphasizes the importance of research in her daily motivation: "Research, research, research! I love learning and applying my knowledge in a way that will help shape my business."

Miami | FL

Founder, All Under the Sun

Belaxis faced a significant challenge at the nascent stage of all under the sun, losing all her initial investment over the course of a year. "November 2022-20 has been a tarot tower moment. And I am just coming out of it stronger and more exuberant than before." Despite the hardships, she persevered and found ways to raise more funds.

Although she has not worked directly with a mentor from Accenture, PNC, or HP, Amanda Velez played a crucial role in her journey. Amanda informed Belaxis about a grant from Sky's the Limit and encouraged her to apply. "Amanda really played a part in my mentoring. Grateful."

The milestones achieved, such as purchasing equipment and supplies, have been essential in keeping her business moving forward. Belaxis approached funding by focusing her pitch on the product, facts, her demographic, and how the funds would be used: "Brief and straightforward."

To manage her time, Belaxis maintains a realistic schedule, prioritizing her family and mental health. "I carve out 2-3 hours over the weekend to work on all under the sun. I also make time for my art, my writing, and leisure on the weekend. I try to ebb and flow my way through life without any rigid demands."

Her advice to new entrepreneurs is: "Have faith. Don't tell people what you are working on. Keep your head grounded... and heed wisdom from elders who are more successful than you."