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Customer Development

Understanding your customers and how to get them is key to a successful business.
Follow these steps to define your target audience, solve your customers' problems,
segment customers and much more.

01.
Customer relationship management tool

In order to keep track of your customers and their feedback, it’s helpful to have a central database of information using a customer relationship management (CRM) tool. 

02.
Customer segmentation

Learn to group your customers and assign characteristics that distinguish them from one another.

03.
How to design a business that solves your customers’ problems

Understanding your customers' problems will greatly impact what business to build and how well you build it. Start a business that will solve a real problem and increase your chances of success.